5 Ideas on How to Use Parent Reviews to Boost School Enrollment

Do you want to showcase the great feedback you have received about your school but are worried about coming across as self-promoting? This article outlines five ways to highlight your achievements without being perceived as self-praising.

At World Schools, we are continuously working on improving our website, increasing traffic, and enhancing our members’ profiles. However, we frequently receive questions about what schools should do with parent reviews. We understand that schools may have concerns about how to handle parent reviews. We hope our article will provide some valuable ideas. Please keep reading to discover our top five ideas to share your school’s positive parent reviews.

1. Maximize the impact of your testimonials through multi-platform sharing

If you want to promote your school in a positive way, but without appearing too self-promoting, then the best thing to do is to share your testimonials on other platforms such as World Schools. By sharing feedback from satisfied parents who have had a positive experience with your educational institution, you can help prospective parents and students get a better understanding of the quality of education and services that your school provides. This can also help to increase the visibility of your testimonial across the globe.

At world-schools.com, we understand how crucial it is to manage reviews effectively. That’s why we take care of everything for you. Our team of experts will handle your profile and ensure that only those testimonials that you have approved are published. This process ensures that you have complete control over the content that appears on your profile.

Moreover, there is no limit to the number of testimonials you can share. We encourage you to share as many as you want to let the world know about the quality of education that your school provides. So, create your profile today and start sharing your success stories with the world.

2. Share Video Reviews on Social Media

Did you know that reviews are highly influential in shaping opinions and making enrollment decisions? A recent study by Adobe revealed that reviews are the second most popular type of content on TikTok, with 39% of users preferring them.

At World Schools, we understand the importance of reviews and how they can impact the decision-making process for prospective students and their families. That’s why we’ve made it easy for our premium members to share their reviews on social media.

As a premium member, you can take advantage of this feature and have your reviews shared on popular social media platforms. We will post your reviews, helping you reach a wider audience and showcase your experiences at World Schools.

3. Highlight Your Success Without Reviews or Videos

Are you trying to promote your school to parents unfamiliar with your institution but have not yet received any video or written reviews from parents? At World Schools, we understand that parents want to see how successful your school is and how satisfied your students and parents are. That’s why we offer you the opportunity to share any of your school’s successes with us, such as outstanding diploma or A-level results or your students’ victories in local competitions.

Not all schools may have written or video reviews from parents to showcase their success, so we are here to help. You can share your achievements via text; we will take care of the rest. Our team will publish an article about your school’s best performance in up to 12 languages, ensuring it reaches a global audience.

Our team will also promote the article on all social media platforms so you can reach and persuade suitable parents wherever they may be. We understand that showcasing your school’s successes is crucial to attracting new students and families, so we optimize the article to ensure that it effectively highlights your school’s achievements.

So whether your school has recently received outstanding exam results or your students have won a prestigious competition, we are here to help you showcase your success to the world.

4. Create custom testimonial images

Testimonials are an excellent way to showcase the positive feedback you have received from your parents or students. However, creating an image with your testimonial can take it to the next level by generating excellent content that can be shared on various social media platforms. Platforms like Instagram and Pinterest are great for sharing visual content, and creating images of your testimonials can help you stand out from the crowd.

Pinterest is an exciting platform to share your testimonial images because the audience is highly relevant. If you optimize your posts correctly, they can drive traffic and generate interest in your brand for years to come. Another significant advantage of Pinterest is that performing pins don’t disappear like on Instagram. Thus, you don’t need to generate fresh content to remain visible on Pinterest constantly.

If you don’t have any design budget, you can still create stunning testimonial images using free tools and templates available on Canva. Canva offers a user-friendly interface and a wide range of free customizable templates that make producing images a breeze. With Canva, you can create high-quality, professional-looking testimonial images to make your brand stand out on social media.

5. Ask parents to leave a review on Google

One of the best ways to attract potential students to your school is by having positive reviews on Google. As a school leader, you can always remind parents to leave a review on Google when they are pleased with your services. This can be beneficial in building credibility and gaining new families.

To make the process easier for parents, you can share a direct link via email, which will take them directly to the review page. Here is how you can find the link:

1. First, sign in to your Local Services Ads account. If you don’t have one, create one.
2. Once you are signed in, select the menu Nav icon in the page’s top left corner.
3. From there, click on Business Verification.
4. Next, select Customer Reviews.
5. Under “Get verified reviews (optional),” click See link options.
6. You can choose the desired vanity link you want to share.
7. Finally, click the Select Review link to get the direct URL, which you can copy and share with your families.

Sharing a link with happy parents can help them leave a review of your school on Google. Reviews can be valuable for your business, so don’t hesitate to ask willing families for them. It can also help other parents looking for an excellent school to enroll their children.

Conclusion
We sincerely hope that you have found this article to be valuable in generating ideas for utilizing your parent testimonials. As a team, our objective in writing this piece was to assist any school marketing professional searching for fresh and innovative ideas.

We are genuinely interested in your feedback! Was this article helpful to you? Did you find the ideas presented practical and applicable to your situation? We welcome any feedback and would love to hear your thoughts.

Furthermore, we always look for ways to improve and expand our content. If you have any suggestions for additional topics that you would like us to cover, please do not hesitate to let us know. We value your opinion and are eager to hear from you.